Borrowing on the expertise of industry specialists in new car franchise, independent retail, wholesale, fleet leasing and financial services sectors, FLIPACAR will continue to invest in creating a digital trading platform that is both revolutionary and transformational for the Australian automotive industry.

Abe Tomas
Chairman

Abe Tomas is on the board of FLIPACAR and serves as it’s chairman. Abe has spent most of his career in the Fleet and Financial Services sector of the automotive industry. He was a key member of the start-up of LeasePlan in Australia in the late 1980’s and, as Managing Director from 2000, grew the Australian business to market leadership over a 5 year period before going on to hold the position of Member of the Managing Board and CFO for the Global Group in the Netherlands. Through to July 2018 and for a period of almost 9 years, Abe held the position of Managing Director Fleet and Financial Products with the ASX listed McMillan Shakespeare and today is actively involved with businesses in the automotive and financial services sectors.

Michael Winkler
Director

Michael Winkler is an investor in FLIPACAR and serves on its board of directors. Michael has been in the automotive industry since 1980. In the course of his career he spent 28 years with Porsche in the US, Germany and as Managing Director of Porsche Cars Australia. Subsequent roles include serving as Managing Director JaguarLandRover Australia, President and CEO Bentley Motors Inc. in the US and most recently as CEO for the ZAGAME Automotive Group. Michael also served on the Board of the Federal Chamber of Automotive Industries for 9 years from 2006-2015.

Ben Landau
CEO

Ben is a seasoned developer and engineer, with experience delivering powerful solutions across multiple industries. He started his career as an electrical engineer, consulting to the food and petrochemical manufacturing industry, prior to moving into a Lead Data Architect role at Telstra, where he pioneered the development of the scalable, cloud-based infrastructure that now underpins their Enterprise IoT solution. Ben has a passion for data science and predictive analytics, and has successfully leveraged his mathematical background to facilitate data-driven business strategies in the financial sector. Drawing on his broad experience, Ben prides himself on his ability to rally teams around the principles of technical excellence and profound business value.

Peter Sutton
Brand and Partnerships Director

Peter brings extensive automotive knowledge and experience from a strategic perspective. Working in various sectors from retail, wholesale, financial services, and more recently software provides him with a holistic approach to problem solving. Peter has worked in senior positions with Inchcape Automotive Retail (IAR)l, General Electric (GE), Hyundai Motor Company Australia, Volkswagen Financial Service, Ferrari Australasia as well as being a small business owner. While in Sydney, Peter pioneered the development of the Volkswagen Financial Services business within Volkswagen Group Australia. He launched their Guaranteed Future Value program(s), deployed innovative financial services led retail programs to support branded sales including product development.

Tony Geha
Sales Director

Tony graduated from Wollongong University in Mechanical Engineering and worked in the industry for 4 years. He followed his passion for cars and spent the next 20 years in the motor and motorcycle industry, as BDM for Ducati Australia and New Zealand as well as Sales Manager for several new car franchises Honda and Land Rover. He imported cars from overseas and has a wide knowledge of many different vehicle makes and models. His focus was raising customer service satisfaction as well as increasing sales volumes.